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Shoppers are going wild for this ‘seamless’ underwear that stays hidden by Stax

Shoppers are going wild for new ‘seamless’ underwear by the activewear brand Stax, which promises to hide any unsightly underwear lines when you’re wearing tights or bike shorts and give the wearer a perfectly sculpted bum.

The ‘secret’ underwear, $19.95, is part of the new Premium Seamless range by the Australian brand Stax, whose founders made $150,000 in just seven minutes when they launched their range earlier this year.

The seamless G-strings are available in pink, purple, blue, orange and jade green as well as nude and black, and they are made from a light cotton breathable fabric.

Shoppers are going wild for new 'seamless' underwear by the activewear brand Stax, which promises to hide any unsightly underwear lines when you're wearing tights or bike shorts

Shoppers are going wild for new ‘seamless’ underwear by the activewear brand Stax, which promises to hide any unsightly underwear lines when you’re wearing tights or bike shorts

The 'secret' underwear, $19.95, is part of the new Premium Seamless range by the Australian brand Stax (pictured underneath the seamless bike shorts and crop top in the range)

The ‘secret’ underwear, $19.95, is part of the new Premium Seamless range by the Australian brand Stax (pictured underneath the seamless bike shorts and crop top in the range)

Shoppers who have already got their hands on the newly-released undies say they are a ‘godsend’ and an ‘insane’ buy.

‘This fixes that annoying problem where you can see my undies when I wear bike shorts. It’s genius,’ one shopper posted on Instagram.

‘The sneaky little seamless G-string is killer,’ another shopper added.

The seamless G-strings are available in pink, purple, blue, orange and jade green as well as nude and black, and shoppers can also find bike shorts and crop tops (pictured)

The seamless G-strings are available in pink, purple, blue, orange and jade green as well as nude and black, and shoppers can also find bike shorts and crop tops (pictured)

Co-founders Matilda Murray and Don Robertson came up with the underwear idea after their range of seamless shorts and tights sold out in record time (Stax activewear pictured)

Co-founders Matilda Murray and Don Robertson came up with the underwear idea after their range of seamless shorts and tights sold out in record time (Stax activewear pictured)

Co-founders Matilda Murray and Don Robertson came up with the underwear idea after their range of seamless shorts and tights sold out in record time (Stax activewear pictured)

The co-founders of the label Matilda Murray and Don Robertson said they came up with the underwear idea after their range of seamless shorts and tights sold out in record time.

‘We are asked so often which underwear we recommend under all of our tights and bike shorts, which is why we decided to release our seam free sports G-strings,’ Matilda told the Daily Telegraph

‘After all, nobody wants VPL (visible panty lines).’ 

Matilda went on to say that underwear and shapewear has become more ‘mainstream’ in recent years, with many wanting to hide the appearance of their undies underneath their activewear.

Shoppers can also find seamless tights, crop tops and shorts in the new PSV3 range.

Stax first captured the attention of shoppers earlier this year, when they famously made $150,000 in just seven minutes (their activewear pictured)

Stax first captured the attention of shoppers earlier this year, when they famously made $150,000 in just seven minutes (their activewear pictured)

There is often a four to six-week long waiting list for activewear by Stax, which is popular with women all over the country (activewear pictured)

There is often a four to six-week long waiting list for activewear by Stax, which is popular with women all over the country (activewear pictured)

There is often a four to six-week long waiting list for activewear by Stax, which is popular with women all over the country (activewear pictured)

Stax first captured the attention of shoppers earlier this year, when the couple launched their $74 Best Black Tights.

The tights boast a high waist, flattering fit and stretchy material that has been designed to suit various different body types and wick away any sweat. 

They are made from a nylon and spandex blend, and come in either full length or an on-trend 7/8 style. 

Speaking to FEMAIL, the co-founder of Stax Matilda Murray explained that the best black tights have ‘always been’ their bestsellers.

‘The name is no exaggeration,’ she told Daily Mail Australia.

‘The tights are squat-proof, figure-flattering and comfortable. Shape wear for both the gym and everyday life.’

Matilda added that there is often a four to six-week long waiting list for the tights, such is their popularity.

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